Luxe — Multi-Channel Paid Ads Campaign

Example client: Luxe Interior Design · Service: Digital Marketing

A coordinated Google Ads + Meta Ads campaign that achieved 6.2x ROAS within the first 90 days for a luxury interior design studio.

Google AdsMeta AdsGTMUnbounceHotjar

Modelled outcomes — the targets we would set and track for a project of this shape.

6.2xROAS
-58%Cost per Lead
78%→32%Bounce Rate
+220%Qualified Leads

The Challenge

Luxe Interior Design had tried running Google Ads in-house but was burning through $3K/month with a 0.8x ROAS. Their ad copy was generic, landing pages had a 78% bounce rate, and there was no conversion tracking in place.

Our Solution

We rebuilt their campaign from scratch: audience research, competitor analysis, new ad creative with lifestyle imagery, dedicated landing pages with social proof, and proper conversion tracking via Google Tag Manager. We ran A/B tests on ad copy and landing pages weekly.

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